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The Fishing Experience of a Lifetime Sweepstakes Official Rules

NO PURCHASE NECESSARY. PURCHASE DOES NOT IMPROVE CHANCE OF WINNING.

1.       Eligibility: The Fishing Experience of a Lifetime Sweepstakes (the “Promotion”) is open only to legal residents of Canada who have reached the age of majority in their province or territory of residence. Void elsewhere and where prohibited by law. Employees, contractors, directors and officers of,  Williamson-Dickie Canada Co. (“Sponsor”), Retail stores that carry Dickies Camouflage products and their respective parent, subsidiary and affiliated companies, distributors and licensees, and the advertising, fulfillment, judging and promotion agencies involved in the development and administration of the Promotion (collectively, “Promotion Parties”), and those living in the same households of such employees, contractors, directors and officers are not eligible to enter or win.  Other eligibility requirements and conditions of participation are set forth below in these official rules for the Promotion (“Official Rules”). 

2.       Entry Period: The Promotion begins at 12:00 a.m. Eastern Standard Time ("EST") on July 15, 2008 and ends at 12:00 p.m. EST on December 31, 2008 (the "Promotion Period").

3.       How to Enter:  

During the Promotion Period, visit any participating Dickies Camouflage retailer in Canada between July 15, 2008 and December 31, 2008 to pick up an official entry form while supplies last (For a list of participating stores, visit our website at www.dickiescanada.com or write to the address listed below. Complete all required information clearly and legibly and mail the entry form (each entry must be mailed in a separate envelope) with sufficient postage to: The Fishing Experience of a Lifetime Sweepstakes, ATTN: Jasna Velic , 6711 Mississauga Road, Suite 600, Mississauga, ON, L5N 2W3 . LIMIT ONE (1) ENTRY PER PERSON/PER DAY. In the event it is discovered that you attempted to enter more than one entry per day, all your entries may at the sponsor’s discretion be void.  Entries must be postmarked by no later than December 31, 2008 and received at the above address by no later than January 7, 2009.

4.       Grand Prize Drawing: On or about January 21, 2009, the Sponsor will conduct a random drawing from among all eligible entries received in accordance with these Official Rules. The potential winner must also correctly answer a time-limited mathematical skill-testing question without assistance or mechanical or electronic aid, to be administered by telephone or in person, as determined by the Sponsor, in its sole and absolute discretion, at a pre-arranged, mutually convenient time. The Sponsor or its representatives will attempt to contact the selected by telephone or e-mail using the phone number and/or e-mail address provided on that selected entrant’s entry form, for a period of ten (10) days following the random draw. If the potential winner cannot be contacted during that time or, if contacted, does not meet all of the Contest conditions, does not sign and return the declaration and release forms required by the Contest Sponsor to be signed as provided in Rule 7 below within seventy-two (72) hours of delivery of same, that potential winner will be disqualified and the Sponsor shall be entitled to randomly select another entry and the above process of attempting to confirm the winner will be repeated.

5.   Prize and Approximate Retail Value (“ARV”): There is one (1) Grand Prize available to be won: An all-expense paid fishing trip for two in Chilliwack, British Columbia (ARV:$10,000 CAD), one (1) Okuma Rod and Reel package (ARV: $500 CAD), one (1) Mustad Products and Accessories Gift Pack (ARV: $100) and one (1)Dickies Apparel package (ARV$200 CAD). Total ARV of Grand Prize package is $10,800 CAD. The trip consists of roundtrip coach (economy) air transportation for two from a major airport near winner's residence (as determined by Sponsor) to Chilliwack, British Columbia, accommodations for 4-days/3-nights (one room, double occupancy) at the all-inclusive Floating Lodge on the Fraser River, 2 days of guided fishing for Sturgeon with Charlie Wray and Len’s Sportfishing Adventures. Travel dates must be scheduled during the month of September 2009. All travel arrangements/accommodations at Sponsor’s discretion. Fishing experience with Charlie Wray and Len’s Sportfishing Adventures is subject to availability.  No value has been attributed to the Charlie Wray/Lens Sportfishing portion of prize. No substitution, cash redemption or transfer of prizes is permitted except at Sponsor’s sole and absolute discretion. If a prize, or any portion thereof, cannot be awarded for any reason, Sponsor reserves the right, at its sole and absolute discretion, to substitute a prize of equal or greater value, including without limitation a cash award. All federal, provincial and local taxes, and all other costs associated with acceptance or use of the prize not expressly identified as being included in the prize, are the sole responsibility of the winner.  Arrangements for delivery of prizes will be performed after winner validation.  ONLY ONE (1) GRAND PRIZE WILL BE AWARDED. Odds of winning depend on the number of eligible entries received.   If unclaimed, prize will not be awarded.  In the event the winner lives within 600 km of Chilliwack, British Columbia , ground transportation will be provided in lieu of airfare. 

6.   Additional Conditions for the Grand Prize Winner: Prize winner and travel companion must be able to travel on dates listed or as designated by Sponsor or (where winner cannot so travel) prize will be forfeited in its entirety and an alternate eligible entrant may be selected at random as the potential winner, at Sponsor’s option. Dates of trip, location, travel arrangements and accommodations are at Sponsor's sole discretion, and are subject to availability and change.  All other expenses not specifically mentioned herein as being included in the prize, including, but not limited to, additional meals, gas, insurance, tolls, beverages, activities, incidental hotel expenses (including without limitation telephone, fax, internet or cable charges, mini-bar or other hotel services), taxes and/or gratuities are the sole responsibility of each winner and his/her travel companion. Winner and travel companion must travel on the same itinerary, and must comply with all security requirements. Winner’s travel companion must be the age of majority in his or her province or territory of residence and must sign and return the Sponsor’s forms of liability/publicity release (see Rule 7) as a condition of travel and participation in the prize. If guided fishing portion of the prize is cancelled or unavailable for any reason after travel is booked, only travel portion of prize will be awarded and no compensation will be given for the guided fishing portion of the prize.  Actual value of prize, including travel, will depend on point of departure and airfare fluctuations.  Any difference between stated approximate retail value and actual retail value of prize will not be awarded.

7.  General Rules:  All applicable federal, provincial and local laws apply.  Potential winner and travel companion will be required to sign and return the Sponsor’s forms of Declaration and Release of Liability and a Publicity Release (“Declaration and Release Forms”) as provided herein or prize will be forfeited.  Declaration and Release Forms will be faxed (if potential winner has a fax number) or delivered by courier to the potential winner and travel companion and must be signed returned by fax (to the number indicated on the Declaration and Release Form, if applicable) or by return courier, to the fax number or address, as applicable, indicated by the Sponsor or its agents, within seventy-two (72) hours of delivery of same by Sponsor or its agents. Once the Declaration and Release Forms are completed, signed and received by the Sponsor, arrangements for the prize will be confirmed with the winner. The Promotion Entities: (i) shall not bear any liability arising from or in any way related to the Contest or the prize awarded; (ii) make no warranty, guaranty or representation of any kind concerning the prize, and (iii) disclaim any implied warranty. The return of any prize/prize notification as undeliverable or failure to return any documents in a timely manner may result in disqualification and an alternate potential winner may be chosen.  By participating, participants agree to release, discharge and hold harmless Promotion Parties from and against any and all liability or damages associated with this Promotion or acceptance, use or misuse of any prize received in this Promotion.  Promotion Parties are not responsible for any typographical or other error in the printing of the offer or administration of the Promotion.  By participating in this Promotion, participants agree to be bound by the Official Rules and decisions of the Sponsor, which shall be final, without right of appeal, in all matters relating to the Promotion, including without limitation eligibility and/or disqualification of entries.  Promotion Parties are not responsible for lost, late, misdirected, stolen, illegible, inaccurate, damaged, incomplete, non-delivered or postage-due mail; or for printing, distribution or production errors or for technical, hardware, software, or telephone malfunctions of any kind, lost or unavailable network connections, or failed, incorrect, incomplete, inaccurate, garbled or delayed electronic communications caused by the user or by any of the equipment or programming associated with or utilized in this Promotion, or by any human, or other error, which may occur in this Promotion. This Promotion is offered only in Canada and is governed by the laws of Ontario . By entering, entrants consent to the jurisdiction and venue of the federal, provincial and local courts located in Toronto, Ontario .  

8.   Waiver: By participating in this Promotion, participant waives all rights to claim punitive, incidental and consequential damages, attorneys’ fees or any damages other than actual out-of-pocket costs incurred to participate. 

9.    Release: Except where prohibited, by accepting prize, winner and travel companion grants permission for Sponsor and its agents to use his/her name, photograph, voice, statements and/or likeness, for advertising and/or publicity purposes in any and all media now known or hereinafter invented without territorial or time limitations and without additional compensation. 

10. Privacy Clause:  Williamson-Dickie Canada Co. respects entrants’ right to privacy.  Entrants’ names, addresses, telephone numbers, dates of birth and e-mail addresses are gathered for the purpose of administering this promotion, conducting publicity about this promotion, compiling consumer data and sending promotional e-mails regarding future promotions for Williamson-Dickie Canada Co..  By entering the promotion, entrants consent to Williamson-Dickie Canada Co.’s collection, use and disclosure of their personal information for these purposes. If you do not wish to receive promotional e-mails you may opt-out at any time by following the instructions on the e-mail.  For a copy of the Williamson-Dickie Canada Co.’s Privacy Notice, please visit  www.dickies.com/dickies_canada/policy.asp.

11. Quebec : For residents of Quebec , any litigation respecting the conduct and organization of a publicity contest may be submitted to the Règie des Alcools des Courses et des Jeux for a ruling. Any litigation respecting the awarding of a prize may be submitted to the Règie only for the purpose of helping the parties reach a settlement.